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Tuesday 12 May 2020 , 5:02 pm

Tips for Travel and Tourism Industry to Accelerate Business Post Coronavirus Pandemic

Industry experts predict that no matter how long his pandemic will take to recover, the industry will rise again when travelers will get back in the force. The article focuses on some tips for players in travel and tourism industry to accelerate the business post crisis.
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Before the pandemic, we have witnessed that travel and tourism related businesses were booming exponentially. But in the times of coronavirus pandemic, the industry is suffering a lot. Initially, all international and domestic (in some regions) transportation got banned then hotels, resorts, restaurants have been forced to shut to prevent the spread of coronavirus. History says that despite of these challenges, travelling is one of the most resilient industries.

Industry experts predict that no matter how long his pandemic will take to recover, the industry will rise again when travelers will get back in the force. The article focuses on some tips for players in travel and tourism industry to accelerate the business post crisis.

Online/Offline; Stay Connected with the People

It has been witnessed that many travel brands are cutting budgets to save cash but they are ignoring marketing. Being an important part of the local communities, travel companies must participate in the COVID-19 response actively to keep their customers engaged. Data shows that many hotels have converted their rooms into isolation wards on the other side some online taxi services are providing pick and drop services for doctors and frontline staff members. Or it can engage the crowd on online platforms by launching various campaigns. By building the value in the times of pandemic, industry experts believe that it will become easy for a brand to recover after the crisis.

Enrich Company’s Operations by Adopting Technology

As many countries are under lockdown and people are force to stay at home, people are continuously checking availability of all essential products and services on online platform. So, it is clear that online shopping is becoming habit now. After pandemic also, use of mobile applications or websites to perform tasks like flight/vehicle/hotel booking, payments, its cancellation, and to book tour guides, etc. will rise exponentially.

To match with these requirements, it is crucial for travel brand to make its technological infrastructure stronger. To support these advancements, to make customer support system efficient is must, so that customer can get answers to all his/her queries. Through these platforms, company can easily collect feedbacks from the customers and that will help it to attract new customers.

Restructure Policies/Procedures and Focus on Hygiene Maintenance

Considering the current health crisis, it has become essential to focus on restructuring health and safety policies, especially for hoteliers. To avoid human-to-human interaction, use of mobile app or any parallel technology to place orders, pay bills and demand particular service is must. Plus, management must implement policies that include regular health check-up of its staff and take required precautions to prevent the infection. Distribution of masks and sanitizers should be complementary. When the lockdown will end, it will be a need to suspend non-essential gatherings in the hotel premises for few months.




Neha Mule

Neha writes articles on sectors including medicine, food, materials, and science & technology. A qualified statistician, she has the ability to observe and analyze the trends in global markets and write compelling articles that help CXOs in decision making. She is a bookworm and loves to read fiction, lifestyle, science and technology. Neha comes with 6 years of experience in content writing and editing that involves blog writing, preparation of study materials and OERs.

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